Monday, August 15, 2011

Hospitals?

In my park visits last year a ran across a park owner who said,"I don't need your association, I'm full every weekend."  Having been involved in ARVC for most of my professional career I well know the importance of networking.  Attending the ARVC convention is the perfect place and I always got a return on my investment of the cost of attending.  Yes, attendance is an investment in your park.

I told the gentleman, "What you are really telling me is that you are not full on weekdays."  I decided to give him an idea I had years ago at my park.  I worked with the Human Resources Departments of three major hospitals and set up an employee discount at my park.  Think about it.  Hospitals are usually major employers in an area, have three shifts of people and they are not all off on weekends.  Many are off on Monday & Tuesday, Wednesday & Thursday and will provide you an opportunity to fill in low occupancy times.

I told the park owner that is just one example of things you can pick up by networking with members of an association.  He replied, "Maybe I do need your association after all!"